WAGO | E-mail Marketing - Deep

WAGO | E-mail Marketing

Por Deep Group

Cliente
Alquiblind

Ubicación
Venezulea

Sector
Seguridad

Audiencia
B2C

Servicio
E-mail marketing

Fecha
2017

Cliente

Alquiblind

Ubicación

Venezulea

Sector

Seguridad

Audiencia

B2C

Servicio

E-mail marketing

Fecha

2017

Descripción
Reposicionamiento de la marca y generación de leads a través de una campaña de Email Marketing, enfocada en comunicar los distintos tipos de traslados que ofrece la empresa.

Reto
Potenciar una base de datos existente y hacerla crecer.

Solución
Desarrollo de concepto que luego se convirtió en slogan de la campaña: “Wago… Way To Go”, el cual nos permitió desarrollar la campaña de Email Marketing con correos enfocados en cada tipo de servicio. Posteriormente estos desarrollos fueron aplicados a contenido para redes sociales, algo que no estuvo inicialmente contemplado en el proyecto.

La data es
el camino

KPI's del proyecto

2.5k
Base de datos

57%

Alcance

Clics en el enlace

0 %

Tráfico al sitio

0 %

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